About

We invite you to embrace khair from this world, to create and spread it, living with the conviction that goodness, when nurtured and shared, becomes transformative. This is more than just a brand—it’s a movement of faith, purpose, and submission. For the Muslim who seeks khair in both the seen and unseen, their journey of worship and trust transcends from this life to the next.

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  • Premium Quality

    We test our materials to ensure we bring timeless and high quality pieces to you.

  • Sweatshop Free

    All products are free of child, slave, and prison labor. Our manufacturing partners offer fair wages and are taking measures to ensure their workspace remains a safe environment.

  • Muslim Women Owned

    Empowering Muslim women, our brand is proudly women-owned and crafted with love. May Allah accept from us.